Designing a seamless virtual platform for freelance architects + clients
10 weeks, Summer 2017
Process + Methods
Visual Design, Brand Design,
Merch Design, User Research
In Summer 2017, I worked as a Marketing Design intern at archiparti in Hong Kong.
At Archiparti, I worked on:
User research and testing with freelance architects in the Greater China Region
– to better understand the users we're designing for.
A redesign of the archiparti's designer portal serves as a remote freelance architect
– to improve the experience of being a first time user to archiparti's service.
Archiparti provides a streamlined management process for project owners and architects around the world. By creating a digital communication platform that empowers a professional, affordable renovation process for independent designers and clients, the product connects and creates a personalized interior + architectural design service experience for both end-users. In other words, it's great renovations made simple!
The website is a visually modern update to the previous site, with cleaner navigation and call to actions for users to join the archiparti platform + manage their projects.
A collaboration with archiparti's VR partner
– to explore the effectiveness of Virtual Reality as a tool to show-case designed sites to create a more intimate and personal experience for both the architect and client.
Production of promotional materials such as brochures, flyers, posters, and a standing banner for pitch deck event and marketing campaigns.